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What happens to worn out shoes and car tires at the end of their lifecycle? In most cases, they become landfill, never really breaking down, destinated to sit in a pile on this earth for millenia. In this case... they become a more environmentally sustainable approach to griptape and EVA foam. Featured as replacement to virgin materials, and prominently on kids boards to get them thinking about what happens to things when we're done using them early on.